7 WORDPRESS TIPS FOR A SITE WITHOUT ERRORS


Most existing sites use WordPress as a website development platform. I'm not saying that, but the numbers show it: over 60% is the percentage that favors WordPress.
The reasons behind these statistics are simple. WordPress is intuitive, inexpensive and extremely easy to customize / optimize.
In addition, You can create any website on wordpress. like blogging and online stores.
And, let's not forget about plug-ins: you can create and customize a site using plug-ins, without even implementing a line of code.ou
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In short, WordPress talks about simplicity and global dissemination.
So, if you have a website that uses this platform, your competition is extremely numerous. This means that probably the ideas you think are unique already exist in many places in the online environment.
This is why it is important to know what are the most important WordPress recommendations that you must follow. I'm talking about useful and practical tips that will help you have an exemplary site, even better than direct competition.
Only if you bring things to perfection will you be able to reach among the first organic results. But, there are many other things to do there.
And the most important of them are explained in the rows below.

7 essential tips to apply when using WordPress

To simplify everything, I chose to talk about 7 practical tips. Every webmaster, or site administrator should know and understand them.
Based on these recommendations specific to the WordPress platform you will be able to build impact web pages. Moreover, the subsequent SEO strategy will have as its starting point all the indications in this article.
So, read the lines below and try to see the overall picture: your site is a small part of this crowded world of online. So how do you choose to stand out?

Choose the right hosting service

As it is easy to understand, the first step when you want to create a new site is to purchase a hosting service. Of course, hosting can change anytime, so it's not too late to recalculate your investment.

So, you don't have to worry too much about WordPress. The platform itself does not require specialized hosting. Now it depends a lot on the specificity of your site. For blogs and presentation sites most of the time the basic packages are more than enough.
Online stores developed in WordPress will need a little more complex hosting but here you have to analyze the number of products you want to sell.
What I mean is that you don't have to invest too much in hosting. Choose the most advantageous packages especially for the websites at the beginning of the road. You will be able to change the hosting package when needed.
Until then, invest better in other things such as paid campaigns, SEO strategies, responsive design, efficient website performance, etc.

Install a modern theme

A site that stands out from the crowd is a modern site. And when I use the term modern I mean first of all performance.
Your WordPress site needs to be fast and optimized for mobile browsing. Well, choosing the theme plays an important role from this point of view.
In short, choose a simple theme, but that allows you many optimization / customization solutions. You need a minimalist design, in maximum 3 colors and a ventilated template that allows a good navigability.
Analyze the performance of the theme. It needs to charge quickly and be ready for all devices used by your future users: laptops, classic computers, tablets and phones.
Make sure the theme gets support from developers. Contact developers before making a purchase to see if they are ready and willing to help.
Make a list of plug-ins you want to install. Check to see if these modules are compatible with the theme you are purchasing.
And, of course, choose a theme that is close to your business vision. You will be able to modify it at will, but there are elements that cannot be changed so easily.
As you know, the details make a difference.
Read other tips for choosing the right theme.

Use a plug-in for SEO

WordPress does not come pre-installed with a module dedicated to on and off page SEO optimizations. That's why I recommend you install a specialized plug-in.

The best option from this point of view is the Yoast SEO plug-in.
So install it on your WordPress platform. The integration with the theme will be done automatically.
Then use the module to modify permalinks, set meta titles, meta descriptions and focus keywords for each page of the site.
Follow the recommendations provided by the Yoast plug-in and make sure your site is ready for good organic indexing.
Use the SEO module to generate a sitemap to associate with your Search Console account. From there you will be able to track if your web pages have indexing errors.

Don't install too many plugins

Even if the plug-ins are perfect when you want to add custom features to your site, don't abuse it. Useful tips for WordPress talk about limiting the modules used.
Why?
Because each plug-in will make it difficult to load web pages. In short, the more modules you use, the more performance your WordPress site will suffer.
So, just pick those essential plug-ins. For other more special features you can use a programmer. It can implement the changes directly in the source code of the theme, without making it difficult to upload.
See which WordPress plugins are the most recommended.
My recommendation is to not use more than 5, 6 plug-ins at the same time. You can always check which modules require the most from your site. To do this you will need to use a dedicated module - do not worry, you can delete it after you have decided on which plugins to keep.

Take care of site security

As we well know, website security is essential. Search engines will list only those web pages that can ensure the security of your personal data. And here we talk about the security of those who access your site but also the security of your site.
This is why it is important to use an SSL certificate. The SSL certificate will protect your site and files from the WordPress platform. In addition, it will show users that their data is secure when reading information from your online pages.
Also check the hosting security system. The server on which your site is hosted must have an internal security system to prevent possible attacks or potential theft of virtual information.

In addition, it adds an anti-spam service and, if you have online forms, installs a verification module of the users who use them. That captcha that asks you to confirm that you are not a robot, or a program.

Compress images

Another important tip when using WordPress: compress images.
They will load the platform quite a lot. If you're not careful, large images will make it difficult to load pages, which will result in poor site performance.
Images are saved and stored on the same server where your site is hosted. And when the space allocated is not enough, most problems arise.
And this is the case with blogs, presentation sites and online stores.
Everyone communicates with images, banners and other graphic elements. Well, these elements need to be compressed to take up as little space as possible.
I recommend compressing images before uploading them to WordPress. This avoids the use of a plug-in dedicated to this operation.
All you have to do is edit a few graphics. You can resize them and save them in modern formats, dedicated to the online environment.
Another solution is to save images to a cloud. They will be uploaded on the website through a link. The advantage is that you do not have the images saved in the WordPress library, which makes the site performance more efficient.
Read other tips for blog image optimization.

Use Google Analytics

Remember to integrate Google Analytics code into the WordPress platform. Most topics offer a section dedicated to this purpose. Therefore, you should have no problems in associating an Analytics account with your site.
Link building strategies in 2019
Google Analytics will provide you with special reports and data. This data will tell you all about the traffic to your site.
And you will know how to optimize web pages and what kind of content to publish to satisfy your customers and readers.

conclusions

The tips above will help you get started with a free WordPress site. By following these recommendations you make sure that your web pages are fast, optimized for all media devices and ready for good organic indexing.
Next you will need to choose what information you publish. Content will help you differentiate yourself from the competition. However, if your site is not performing well, then everything you do will not work.
So, make sure you apply the recommendations explained in this article before developing a content strategy.
The ServHost team is here to provide you with the support you need. Use our contact page and tell us more about your project online. We will answer you right away and help you to achieve everything you have proposed.
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